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OPB Poll: Majority Of Oregonians Want To Legalize Marijuana


new approach oregonWhile Oregonians generally favor legalizing, regulating and taxing marijuana like beer and wine, they weren’t quite ready to legalize personal possession of an unlimited amount or home cultivation of an unlimited number of plants. Also, the campaign behind Oregon’s legalization initiative didn’t receive large donations from national funders like Washington and Colorado did. Despite the broad language and lack of funding, Measure 80’s attempt to legalize cannabis still garnered nearly 47% of the vote.

In 2014 Oregonians will likely get another chance to vote on marijuana legalization. This time organizers are taking a new approach. New Approach Oregon is currently gathering signatures to place a regulatory legalization system on the ballot this November. If the signature gathering campaign is successful collecting the 87,213 valid signatures necessary to qualify, a new poll suggests that the initiative could also succeed on Election Day.

DHM polling released results of a poll they conducted on behalf of OPB from April 30th to May 2nd, in which the question was asked ‘Would you support or oppose Oregon legalizing marijuana for adults 21 and older?’ 54% of participants stated that they strongly/somewhat supported the question. Only 38% said they strongly/somewhat opposed the question. 9% were undecided. Oregonians voted down legalization in 2012 by a relatively slim margin of 53.25% to 46.75%. It appears that a legalization proposal with sensible limits and regulations can make up the difference, setting the stage for Oregon to join Colorado and Washington in legalizing cannabis commerce (and possibly Alaska, who will be voting on legalization this November).

Based off of the recent poll, Oregonians clearly want to see a new industry started in Oregon. Oregonians want to see cannabis legalized, and to start reaping the benefits of reform. An Oregon cannabis industry has the chance to be one of the largest industries in the state, creating jobs and generating revenue for education, public safety and mental health and substance abuse treatment. It’s time for a new approach from the status quo, it is time for Oregon to regulate cannabis like beer and wine and create a new, local industry that can flourish and prosper.

Full disclosure: Anthony Johnson, OCIA’s Executive Director serves as Chief Petitioner of the New Approach Oregon legalization measure. Two other legalization measures are collecting signatures as well and OCIA supports any and all measures that improve upon the status quo of cannabis prohibition.

Source: Oregon Cannabis Industry Association


About Author

Anthony Johnson is the director of New Approach Oregon, the PAC responsible for Measure 91, that ended cannabis prohibition for all Oregon adults in 2014. In addition to helping organize the International Cannabis Business Conference & the Oregon Medical Marijuana Business Conference, he also serves as a Board Member of the National Cannabis Coalition, working to legalize cannabis across the country and Show-Me Cannabis Regulation, an organization specifically working to end cannabis prohibition in Missouri. As President of the University of Missouri Law School ACLU Chapter, Anthony co-authored the measures that legalized medical cannabis possession and decriminalized personal possession for all adults within the city limits of Columbia, Missouri, in 2004. Following law school, Anthony practiced criminal defense for two years before working full time in the political field to help improve and protect civil liberties. You can follow Anthony on Twitter and also friend him on Facebook by following the links below as he posts mostly about civil liberties and politics with dashes of sports, music, movies and whatnot.


  1. why do I have to wait for another human being to screw around and waste time to figure out if he or she THINKS I should be allowed to smoke weed. burn in hell politicians! fuck legalizing, just smoke it, grow it and get on with your life.

  2. malcolmkyle on

    Don’t make me laugh; Project Sham does more for legalization than most activists.

  3. The 56% you cited was an automated poll. The live poll, released the same day, by the same pollsters, showed 40%. With a few outlier exceptions, Prop 19 mostly hovered around the mid to upper 40’s during the entire campaign.

  4. stellarvoyager on

    They are definitely a concern, but one that can be overcome, imo. And I’m not convinced that they’ve hurt support for legalization. Support has mostly remained constant or increased since 2012, both nationally and statewide.

  5. What about Project Sam? You cant deny theyre hurting public support for marijuana legalization.

  6. stellarvoyager on

    That was before any other state had legalized, and after the fed had just announced that they would crack down if the state legalized. The political dynamic is a lot different today than in 2010. Besides, we now share a border with a legal state.

  7. Thats still not enough. Remember what happened in 2010?

    October 14th, 2010. Prop 19 in California is leading 56-41. Guess what happened on election day just 2 and a half weeks later.

  8. If you’re in Eugene I’ve been seeing the signature gatherers outside of The Kiva.

  9. stellarvoyager on

    Where can I go and sign a petition? I have been out and about but have not bumped into any signature gatherers yet. I’m looking to sign a petition for both New Approach Oregon and OCTA.

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